The Wholesale Formula | Official Website | Amazon FBA Training & Wholesale Business Course

Mike W - Former Dentist

$50,000 Revenue Boost in 6 Months

I was skeptical about investing in The Wholesale Formula, but within just six months of applying their strategies, my revenue skyrocketed by $50,000. Their product analysis techniques helped me identify high-demand, high-margin items. By optimizing my Amazon listings using their methods, I saw a significant boost in sales conversions. The Wholesale Formula's impact on my bottom line far exceeded my expectations.

— Santa Ana, CA

Matt D - Artist

Increased Profits by 150%

The Wholesale Formula completely transformed my business’s profitability. By implementing their inventory management techniques, I avoided overstocking and stockouts, leading to a 150% increase in profits. I saved on storage costs while maximizing sales, and the program’s financial impact was both immediate and sustainable.

— Manhattan, New York

Chris M - Policeman Turned Home Business Owner

From $10,000 to $100,000 Monthly Revenue

The Wholesale Formula took my business from $10,000 in monthly revenue to an impressive $100,000. Their insights into smart product sourcing and effective Amazon listing strategies were game-changers. By following their scaling methods, I experienced exponential sales growth that directly boosted my profits. The program’s impact on my income was truly profound.

— Stuart, Florida

The Wholesale Formula is a top Amazon FBA course created by Dylan Frost and Dan Meadors, designed to help individuals build profitable Amazon businesses through wholesaling. With over $30 million in sales under their belts, Dan and Dylan teach a proven method called Reverse Sourcing Wholesale. This approach focuses on purchasing established, top-selling products directly from suppliers at wholesale prices, allowing students to sell them on Amazon without the need for private labeling or traditional retail channels. The course covers every step, from identifying profitable products to building supplier relationships and optimizing listings for maximum sales.

With more than seven years of success, The Wholesale Formula has helped over 5,000 students worldwide achieve financial success on Amazon. The program equips participants with the tools and knowledge needed to efficiently and effectively scale their businesses. Dan and Dylan’s step-by-step approach guides students in selecting winning products, securing reliable suppliers, and implementing strategies that drive sales and revenue. Whether you're new to Amazon FBA or looking to grow your existing business, The Wholesale Formula offers a comprehensive and reliable roadmap to long-term success.The Wholesale Formula is a top Amazon FBA course created by Dylan Frost and Dan Meadors, designed to help individuals build profitable Amazon businesses through wholesaling. With over $30 million in sales under their belts, Dan and Dylan teach a proven method called Reverse Sourcing Wholesale. This approach focuses on purchasing established, top-selling products directly from suppliers at wholesale prices, allowing students to sell them on Amazon without the need for private labeling or traditional retail channels. The course covers every step, from identifying profitable products to building supplier relationships and optimizing listings for maximum sales.

With more than seven years of success, The Wholesale Formula has helped over 5,000 students worldwide achieve financial success on Amazon. The program equips participants with the tools and knowledge needed to efficiently and effectively scale their businesses. Dan and Dylan’s step-by-step approach guides students in selecting winning products, securing reliable suppliers, and implementing strategies that drive sales and revenue. Whether you're new to Amazon FBA or looking to grow your existing business, The Wholesale Formula offers a comprehensive and reliable roadmap to long-term success.

One of the standout features of The Wholesale Formula is its data-driven approach to product selection, setting it apart from other Amazon FBA training programs. The course teaches students how to analyze market trends, sales data, and competition to identify high-demand, low-competition products in the wholesale market. By following this in-depth research process, participants can make informed, strategic decisions, focusing on products with strong profit potential while minimizing risk. This method allows sellers to make calculated moves, giving them a competitive edge on Amazon.

Another key aspect of The Wholesale Formula is its emphasis on building long-term supplier relationships. The course provides practical strategies for developing strong rapport with wholesalers, negotiating favorable terms, and securing ongoing partnerships. These relationships lead to better pricing, improved profit margins, and a reliable supply of quality products. By fostering these supplier connections, students can maintain a steady inventory, setting themselves up for long-term success on Amazon.

Beyond product sourcing and supplier relations, The Wholesale Formula offers a comprehensive guide to optimizing Amazon product listings for maximum visibility and sales. The course teaches students how to craft persuasive product descriptions, strategically implement high-performing keywords, and enhance listings with professional-quality images—all designed to boost conversions. Additionally, it covers advanced marketing techniques to drive more traffic to listings. This dual focus on visibility and traffic ensures that students not only source the right products but also maximize their sales potential on Amazon.

What truly sets The Wholesale Formula apart is its practical, results-driven approach. The course provides a clear, step-by-step system that students can follow immediately to achieve measurable success. From finding profitable products and securing reliable suppliers to mastering listing optimization and marketing, The Wholesale Formula equips participants with the tools and strategies needed to thrive in the competitive Amazon marketplace. This actionable roadmap simplifies the process, ensuring students can implement what they learn and start seeing real results.

What is in The Wholesale Formula?

The Wholesale Formula leverages the Reverse Sourcing Wholesale method, a unique strategy that enables you to partner directly with established brand owners and resell their successful products on Amazon. This approach sets itself apart from traditional methods, as it eliminates the need to source products from overseas manufacturers, such as those in China. Instead, you work closely with brand owners whose products are already performing well on Amazon, allowing you to tap into proven success.

To make this strategy even more powerful, the Quad-Win method is applied, which ensures that all parties involved—Amazon, the brand owner, you, and your customers—benefit from the partnership. By offering compelling advantages to brand owners, such as increased exposure and guaranteed sales, you can secure mutually beneficial deals that create a win-win situation for everyone involved. This method is key to building sustainable, profitable partnerships in the wholesale business.

The Wholesale Formula works through three key components that enable sellers to succeed in the competitive Amazon marketplace:

Direct Access to Popular Brands:
The Wholesale Formula provides sellers with direct access to established, high-performing brands on Amazon. This allows you to leverage their existing customer base and brand recognition, providing you with an instant edge over competitors and making it easier to gain traction in the marketplace

Streamlined Sourcing Process:
By collaborating directly with brand owners, you bypass many of the common challenges associated with sourcing from foreign suppliers. This eliminates issues like language barriers, lengthy shipping times, and potential miscommunications, making the sourcing process smoother and more efficient. As a result, you can minimize delays and operational hiccups.

Increased Profit Margins:
Working directly with brand owners allows you to negotiate better pricing, cutting out intermediaries such as wholesalers or distributors. This direct relationship enables you to secure more favorable deals, giving you greater control over your profit margins while still offering value to your customers.

In essence, The Wholesale Formula empowers sellers to bypass traditional sourcing challenges, streamline operations, and maximize profitability by forging strong partnerships with established brands.

What Is Reverse Sourcing Wholesale?

What's in The Wholesale Formula Modules?

Welcome Module: The 7 Principles of Success

By enrolling in The Wholesale Formula, you’re embarking on an exciting journey toward Amazon selling success. The course content is packed with valuable materials designed to help you achieve significant sales and grow your business effectively.
This comprehensive training program includes 7 modules with over 90 in-depth videos. Each module is designed to provide step-by-step guidance, ensuring that you gain the skills and knowledge needed to thrive in the competitive Amazon marketplace.

Module 1: Getting Started

Before starting with The Wholesale Formula, the first crucial step is setting up your Amazon FBA (Fulfillment By Amazon) account. In Module 1, you'll dive into the core concepts of the course, gaining a clear understanding of how the program works. This module introduces the Reverse Sourcing Wholesale method, which is a key strategy in The Wholesale Formula. You’ll be guided through setting up your Amazon Seller Central account and properly configuring your FBA setup. This initial setup is vital for streamlining your business operations on Amazon.
Additionally, Module 1 focuses on teaching you how to conduct thorough product research. By understanding how to identify high-demand, profitable products with limited competition, you'll be better prepared to make informed decisions about which products to sell. This module is designed to provide a solid foundation, equipping you with the essential skills and knowledge to confidently enter the wholesale business and succeed on Amazon.

Module 2: Product Analysis

Module 2 takes a deep dive into analyzing Amazon products to assess their profitability and scalability. Rather than making the common mistake of choosing random products, you’ll learn how to conduct data-driven evaluations that minimize risk and maximize potential returns. Key concepts such as the "Buy Box," sales rank, and competition analysis are covered, helping you identify products that not only have high scalability but also strong profit potential.
By mastering these strategies, you'll be able to focus on products with the best chance of success, avoiding costly mistakes that many new sellers face. The course’s analytical, objective approach will help you save both time and money, ensuring your Amazon business is set up for long-term success.

Module 3: Scouting

In Module 3, you’ll learn powerful techniques for finding profitable wholesale products. These strategies—Amazon Filtering, Super Targeting, and Black Box Scouting—are designed to streamline your product scouting process and enhance your ability to identify valuable opportunities within the marketplace.
Black Box Scouting: This method helps you uncover profitable product niches by analyzing sales data and spotting emerging trends.
Amazon Filtering: By applying targeted filters on Amazon’s platform, you can narrow your search to products with high demand and low competition, giving you a competitive edge.
Super Targeting: This strategy focuses on identifying specific customer segments or niche markets, allowing you to tailor your product selection and marketing efforts for maximum impact.
With these techniques, you’ll be able to scout products more efficiently, uncover hidden gems, and make data-driven decisions that increase your chances of success in the wholesale business.

Module 4: Value Propositions

In Module 4, you'll master the art of creating compelling value propositions that set your products apart from the competition and draw in potential customers. A strong value proposition is critical in the wholesale business, as it highlights the unique benefits your product offers over others in the market.
This module will teach you how to clearly communicate your product's key advantages, capturing the attention of buyers and establishing a distinct position in the marketplace. You'll learn how to identify the needs and desires of your target audience and craft a value proposition that speaks directly to them. By developing a strong value statement, you'll be able to position yourself as the top choice for customers seeking quality wholesale products.

Module 5: Sourcing

In Module 5, you'll dive into the expert sourcing strategies that have fueled the success of Dylan Frost and Dan Meadors' wholesale business. This module covers three crucial aspects of sourcing that are vital for achieving success in the wholesale industry:
Contacting Brand Owners: Learn the strategies for initiating contact with brand owners and establishing productive conversations that lead to valuable partnerships. This section will teach you how to effectively approach suppliers and start building relationships that can lead to long-term success.
Negotiating Lower Prices: Master the art of negotiation to secure the best possible pricing for your products. These techniques will allow you to improve your profit margins, giving you a competitive edge in the market.
Opening Wholesale Accounts: Gain an in-depth understanding of how to open wholesale accounts with brand owners. This step will give you access to exclusive inventory and better pricing, essential for growing your business. By the end of this module, you'll be equipped with the skills to source products efficiently, negotiate favorable deals, and establish strong, long-lasting partnerships.

Module 6: Operating

In Module 6, you'll gain a comprehensive understanding of the essential aspects of running a successful wholesale business. This includes strategies for effective inventory management, order fulfillment, and maintaining strong customer relations. The techniques covered in this module will help you streamline your operations, ensuring that your business runs smoothly and efficiently.
By learning how to manage your inventory effectively, you’ll be able to keep your products in stock without over-purchasing. The order fulfillment strategies will help you ensure timely deliveries, while maintaining excellent customer relations will lead to positive reviews and repeat business. This module provides the critical tools to maintain consistency, boost sales, and build a profitable, long-term enterprise.

Module 7: Optimizing

Module 7 is all about taking your wholesale business to the next level. It focuses on advanced strategies to optimize pricing, refine your marketing techniques, and develop advanced negotiation skills. These insights will help you boost efficiency, reduce costs, and maximize profitability, setting you up for long-term success in the wholesale market.
By mastering these strategies, you’ll be able to scale your business, enhance your product offerings, and refine your operations for maximum returns. With the knowledge gained in this final module, you'll be fully equipped to navigate the competitive Amazon marketplace, ensuring sustainable growth and continued success for your wholesale business.

Benefits of The Wholesale Formula

✅ Comprehensive & Step-by-Step

Master every aspect of building a profitable Amazon wholesale business—from scouting high-margin products to sourcing, scaling, and automating operations. The structured, easy-to-follow modules help prevent information overload, ensuring smooth learning.

✅ Bulk Discount Procurement

Learn to negotiate directly with certified brand merchandisers using the RPS call system, eliminating middlemen and securing wholesale discounts for maximum profit margins.

✅ No Middlemen, No Hassle

By leveraging Amazon FBA, products ship directly from manufacturers to Amazon warehouses, removing the need for handling, packaging, or customer service, making your business more efficient.

✅ Scalability for All Levels

Whether you’re a beginner or a seasoned seller, The Wholesale Formula provides scaling strategies to expand operations, increase product variety, and optimize sales for sustained growth.

✅ Exclusive Support & Resources

Gain access to the Resource Vault, which includes in-depth lessons, business setup guidance, and essential tools like G-Suite to streamline operations.

✅ Cutting-Edge Techniques

Revolutionary strategies like Reverse Sourcing, Super Targeting, and the RPS call system give you an edge in the competitive Amazon marketplace, helping you identify winning products and reach the right audience.

✅ Unmatched Competitive Advantage

Learn directly from industry experts Dan Meadors and Dylan Frost. Their insider knowledge on brand partnerships and market positioning will help you outshine the competition and build a sustainable, high-income business.

100% Money Back Guarantee

How Much Money Can You Make with The Wholesale Formula?

You’re probably wondering how much money you can realistically make by selling wholesale on Amazon. Let’s break it down step by step.

To get started, you'll need to make an initial investment. This typically includes inventory costs ranging from $500 to $2,000, a professional Amazon seller account for $39.99 per month, and a $2,997 investment in The Wholesale Formula training. In total, your startup costs would be between $3,537 and $5,037. While this may seem like a substantial investment, consider it as funding for a business that offers high potential returns.

Now, let's look at the potential profits. Suppose you source ten different products from various suppliers, and each product sells five units per day. That adds up to 50 sales per day, or 1,500 sales per month. If you earn a reasonable profit margin of $3.50 per item, this results in monthly profits of $5,250. This is a solid return on your initial investment, and the beauty of wholesale is its scalability. As products sell, you reorder, and within days, your inventory is restocked in Amazon’s FBA warehouses, ensuring your sales momentum remains strong.

What’s even more exciting is the growth potential. As you expand your inventory, you could end up managing hundreds—or even thousands—of product lines. Imagine the revenue generated from selling hundreds of items daily, multiplying your profits significantly each month. With Amazon wholesale, the opportunities for growth and scaling your business are endless. The more you scale, the higher your profits and the more room you have to innovate and expand your thriving business.

Some More Testimonials from the FB Group

Who are Dan Meadors And Dylan Frost?

Dan Meadors and Dylan Frost are the creators of The Wholesale Formula.
They began their journey in 2011 with a modest $600 investment in a side business based in Kentucky. Despite facing several challenges, their perseverance paid off. Through continued experimentation, they discovered a simple yet effective method for generating consistent revenue on Amazon. Their success eventually led to the development of The Wholesale Formula, a comprehensive course designed to help others replicate their profitable approach in wholesale Amazon selling. Their journey exemplifies how persistence and strategic methods can turn a small investment into a thriving business.

Following their breakthrough, Dan Meadors and Dylan Frost achieved an impressive milestone of over $30 million in sales on Amazon. Motivated by their success, they were determined to share their proven strategy with others, making it accessible for anyone looking to achieve financial success in the Amazon marketplace.

In pursuit of this goal, Dan and Dylan transitioned to hosting professional workshops. These workshops, held annually, serve as an opportunity for new students to learn directly from them and implement their formula. By teaching others how to replicate their business model, Dan and Dylan have empowered many aspiring entrepreneurs to build their own thriving Amazon businesses.

Why choose SELLING on AMAZON?

Amazon is arguably the best opportunity for anyone to generate income online, with statistics showing that around 2% of sellers on the platform achieve annual sales exceeding $1 million.
This growth trend continues as more entrepreneurs explore the marketplace.
So, what do these successful sellers have in common? What’s their secret? Selling on Amazon is undeniably challenging, and many sellers struggle to even get one product to succeed on the platform. Understanding the key strategies and insights that top sellers employ can make all the difference in navigating this competitive landscape.

If you're a beginner, it's crucial to choose a simple product—one that has proven sales. Additionally, you need to calculate all associated fees to ensure you can still turn a profit. Understanding how to compete effectively with existing best-sellers on Amazon is also essential.

While it may seem daunting, many individuals have successfully earned over $1 billion on Amazon. Fortunately, the process is easier to grasp than it appears. These successful sellers follow a specific formula, and if they can achieve such results, why not you?
That’s where The Wholesale Formula comes into play.
With a projected revenue of $400 billion, Amazon is a leading force in online shopping, providing a significant advantage to sellers on the platform. This presents an incredible opportunity for you to grow your online business substantially.

Moreover, as a seller, you benefit from a share of Amazon’s profits, which is distributed among traders on the platform, giving you a stake in this thriving marketplace.

Bonuses Along With The Wholesale Formula

TWF Alumni

Join The Wholesale Formula’s exclusive Facebook community, designed specifically for course members. This private group is a hub for asking questions, sharing experiences, and gaining expert insights. Connect with both current students and successful past participants who have already built thriving businesses. Plus, access valuable archives filled with real-world strategies and lessons to help you apply proven techniques and accelerate your success.

TWF Coaching

Understanding the importance of mentorship for aspiring entrepreneurs, The Wholesale Formula team offers direct coaching to help guide your journey. With mentorship calls available at least once every two weeks, you’ll receive personalized advice, actionable steps, and valuable insights. The TWF coaches are dedicated to providing the motivation and direction you need, ensuring you stay on track and take the right actions that lead to long-term success in your Amazon wholesale business.

Lifetime Updates

TWF Coaching is the ultimate bonus included with The Wholesale Formula, offering direct mentorship from the program’s expert team. Gain access to bi-weekly mentoring calls, where you’ll receive personalized advice and actionable strategies to scale your business. This exclusive coaching ensures you stay on track, make informed decisions, and achieve long-term success in the wholesale marketplace.

Pros and Cons Of The Wholesale Formula

FAQs on The Wholesale Formula

What Makes TWF Better Than Other Online Courses?

What sets The Wholesale Formula (TWF) apart from other online courses is its proven, results-driven approach. Unlike many programs that promise quick riches, TWF focuses on helping students build sustainable, long-term businesses. The course is not a get-rich-quick scheme; instead, it provides a detailed, actionable roadmap for creating a thriving Amazon wholesale business.

Over the years, TWF has successfully guided hundreds of people toward building profitable ventures by teaching them a replicable process that is grounded in real-world strategies. The team behind TWF, Dan Meadors and Dylan Frost, have scaled their own business to generate over $30 million in sales, and now they share that knowledge with students. However, success with TWF requires dedication and hard work. It’s about creating a legitimate business with the right foundations, and that means putting in consistent effort. TWF is a business-building program that works, but it’s up to you to apply the lessons and stay committed to your growth.

How Much Time This Course Take to Implement?

The great thing about The Wholesale Formula is that it allows you to go at your own pace. Once you sign up, you get unlimited access to all the training materials, meaning you can take your time to fully understand each step before moving forward. The course is designed to be manageable, similar to a college class, with new modules being released one at a time.

The first two modules are available immediately upon signing up, while the remaining modules are released over the next six weeks. This staggered approach ensures that you don’t feel overwhelmed and can learn at a comfortable pace. The course is structured so that you can follow along with new students, and there is always support from the TWF team to guide you. Whether you want to complete the course quickly or take your time, the flexibility is built in to help you succeed on your own terms.

Can I Share My Login Credentials?

Yes, The Wholesale Formula understands the importance of collaboration and business partnerships. That's why the course is designed to allow your account to be logged in on **up to two devices at the same time. This makes it easy for you and a business partner to access the materials simultaneously, ensuring you both stay on the same page while learning and building your wholesale business together.

How long after enrollment can I expect to see a Positive Return on my Investment?

The Wholesale Formula emphasizes that the success of your business depends on the effort you put in. While we can't guarantee a specific return on investment, students who are proactive and follow the course guidelines have reported positive progress quickly. Some even see returns in less than a month, although this is not typical. It's important to note that building a successful and sustainable business takes time. We recommend completing the full 6-week course before reaching out to your first brand. This approach ensures that you're fully equipped to lay the foundation for long-term success. The more effort and focus you invest, the better the potential results.

Can My Business Partner Join The TWF Prime Launch Facebook Group Too?

Yes, you can invite one business partner to join the TWF Prime Launch Facebook Group. After you sign up for The Wholesale Formula, you will receive an email with instructions on how to join the group and invite your business partner or spouse. Note that the person you invite must be a legitimate business partner and not a Virtual Assistant. TWF allows two business partners per person who enrolls, ensuring you both have access to the community and resources.

The Wholesale Formula (TWF)

The Wholesale Formula Reviews

Mike W - Former Dentist

$50,000 Revenue Boost in 6 Months

Matt D - Artist

Increased Profits by 150%

Chris M - Policeman Turned Home Business Owner

From $10,000 to $100,000 Monthly Revenue

What Is The Wholesale Formula (TWF)?

What is in The Wholesale Formula?

What Is Reverse Sourcing Wholesale?

What's in The Wholesale Formula Modules?

Benefits of The Wholesale Formula

100% Money Back Guarantee

How Much Money Can You Make with The Wholesale Formula?

Some More Testimonials from the FB Group

Who are Dan Meadors And Dylan Frost?

Why choose SELLING on AMAZON?

Bonuses Along With The Wholesale Formula

TWF Alumni

TWF Coaching

Lifetime Updates

Pros and Cons Of The Wholesale Formula

PROS

CONS

FAQs on The Wholesale Formula

What Makes TWF Better Than Other Online Courses?

How Much Time This Course Take to Implement?

Can I Share My Login Credentials?

How long after enrollment can I expect to see a Positive Return on my Investment?

Can My Business Partner Join The TWF Prime Launch Facebook Group Too?

Don't Wait Any Longer - Join The Wholesale Formula Now!

Regular Price: $4997

Today Just For: $2,997

Privacy Policy Disclaimer Terms and Conditions

© Copyright 2025 - All Rights Reserved

The Wholesale Formula (TWF)

The Wholesale Formula Reviews

Mike W - Former Dentist

$50,000 Revenue Boost in 6 Months

Matt D - Artist

Increased Profits by 150%

Chris M - Policeman Turned Home Business Owner

From $10,000 to $100,000 Monthly Revenue

What Is The Wholesale Formula (TWF)?

What is in The Wholesale Formula?

What Is Reverse Sourcing Wholesale?

What's in The Wholesale Formula Modules?

Benefits of The Wholesale Formula

100% Money Back Guarantee

How Much Money Can You Make with The Wholesale Formula?

Some More Testimonials from the FB Group

Who are Dan Meadors And Dylan Frost?

Why choose SELLING on AMAZON?

Bonuses Along With The Wholesale Formula

TWF Alumni

TWF Coaching

Lifetime Updates

Pros and Cons Of The Wholesale Formula

PROS

CONS

FAQs on The Wholesale Formula

What Makes TWF Better Than Other Online Courses?

How Much Time This Course Take to Implement?

Can I Share My Login Credentials?

How long after enrollment can I expect to see a Positive Return on my Investment?

Can My Business Partner Join The TWF Prime Launch Facebook Group Too?

Don't Wait Any Longer - Join The Wholesale Formula Now!

Regular Price: $4997

Today Just For: $2,997

Privacy Policy Disclaimer Terms and Conditions© Copyright 2025 - All Rights Reserved

Privacy Policy Disclaimer Terms and Conditions

© Copyright 2025 - All Rights Reserved